Editorial Policy

Our goal is simple: every guide should leave you better prepared to book a hotel than any other page you could have read. This page explains how we try to meet that standard.

Research

• We start from primary sources: official tourism boards, government and regulator websites (such as the FTC, the UK Competition and Markets Authority and the ACCC), hotel and loyalty-programme terms, and long-term climate data.
• Where rules differ between the UK, the US and Australia, we say so and explain each.
• We do not invent first-hand experiences, reviews or quotes. If we have not stayed somewhere, we do not pretend we have.

Writing

• Guides answer the reader's question early, then give the detail.
• We give price ranges rather than precise prices, because hotel rates change daily, and we say when a figure is an estimate.
• We explain trade-offs honestly, including when the cheaper option is the wrong choice.

Independence

• No hotel, booking site or brand can pay for coverage or for a positive mention.
• Advertising is handled separately from editorial and is clearly distinguishable from our content.
• If we ever use affiliate links, the page will say so before the first link.

Fact-checking and updates

• Every guide shows its publication date and, when revised, its update date.
• We review high-traffic and time-sensitive guides (fees, seasonal destinations, consumer law) regularly and update them when something changes.
• Reader corrections are welcome at contact@hotelnowguide.com. If we get something wrong, we fix it promptly.

Use of technology

We use software tools, including AI writing assistants, to help with research organisation and drafting. A human editor is responsible for every published guide: checking facts against sources, removing anything we cannot verify, and adding practical judgement.