Cookie Policy
Last updated: 26 October 2026
This policy explains how HotelNowGuide uses cookies and similar technologies. Read it together with our privacy policy.
What are cookies?
Cookies are small text files placed on your device when you visit a website. They help the site work, remember preferences and measure how the site is used. Similar technologies include pixels, local storage and device identifiers.
Cookies we use
| Type | Purpose | Examples | Consent needed (UK/EU)? |
|---|---|---|---|
| Strictly necessary | Keep the site secure and working, and remember your cookie choices | Consent preference cookie | No |
| Analytics | Count visits and see which pages are useful | Google Analytics (ga, _ga*) | Yes |
| Advertising | Show ads, limit how often you see them, measure performance, and personalise ads if you agree | Google AdSense and Google advertising cookies (e.g. IDE, __gads, __gpi) | Yes |
Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this website or other websites. Cookie names and lifetimes are controlled by those providers and can change.
Your choices
- Consent banner. Visitors from the UK, EEA and Switzerland see a consent message from a Google-certified consent management platform when they first visit. You can accept, reject or choose specific purposes, and change your mind at any time through the privacy settings link shown on the page.
- Google ad personalisation. Turn off personalised ads at adssettings.google.com.
- Industry opt-outs. aboutads.info (US) and youronlinechoices.com (UK/EU).
- Browser settings. Most browsers let you block or delete cookies. Blocking all cookies may stop some parts of websites working.
Contact
Questions about cookies: contact@hotelnowguide.com.